EXAKT App - Right info. Right now.

EXAKT is a SaaS solution for brands to attach digital content to their product packaging.

Serve consumers with enhanced product information. Gain actionable insights in return.

Explore EXAKT.

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The full product story. All in one place. 

EXAKT web app for enhanced product info and content

WHAT’S IN IT?

Make product ingredients, allergens, and diet suitability easy to find. 

WHERE’S IT FROM?

Share your product’s origin story. Get as specific as you want. 

HOW’S IT USED?

Inspire consumers with product-specific recipes, tutorials, and tips.

WHAT’S THE IMPACT?

Show the social and environmental footprint of your products. 

Always up to date. 

Keep your product information updated through the EXAKT brand dashboard. EXAKT codes always link to your latest content.

EXAKT runs on Magic Add‘s Internet of Packaging (IoP) platform.

Collect feedback directly from consumers.

EXAKT’s built-in feedback mechanism encourages consumers to interact and leave feedback on the product experience. Measure your marketing and use consumer preferences to improve your products.

Consumer insights in real-time.

Better consumer understanding helps you build outstanding consumer experiences.

Want to get inspired?

Download our Content Guide for FMCG products